OH&S Student Wins $2,500 Scholarship from ISEA

OH&S Student Wins $2,500 Scholarship from ISEA

After an exhaustive review process, Charles Johnson, President of the International Safety Equipment Association (ISEA), is proud to announce that Jordan Keelan, Occupational Safety and Health Management student at Grand Valley State University (GVSU)in Allendale, MI,...
Branding – Human Factor Case Study

Branding – Human Factor Case Study

What is branding? “A brand is a name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers” (American Marketing Association). “Branding is one of the most important aspects of any...